Andrea Bocelli has been named an ambassador for Italian coffee brand illy.
The Italian singer stars in the brand's new campaign, LIVE HAPPilly, and Massimiliano Pogliani, illycaffè CEO, commented 'Andrea Bocelli is a true brand ambassador, someone who represents illy's core values in his daily life, a story that is creatively and beautifully told to communicate the meaning of LIVE HAPPilly'.